The Digital Sales Institute

Essential Sales Skills Training Course To Sell More Effectively

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Sales Skills Training for the Digital Era

Sales Skills Training. This standalone “Sales Skills 101” training course is included in your Online Sales Training Programs subscription.

Learn more about the sales training lessons: Sales Skills Training Overview

Click here to view a Free Sales Training Lesson

It’s no longer the Seller Versus the Buyer. In the modern sales process, we need to focus on really understanding the “what, why, and when” of the customer needs.  In our online sales skills training program, you will learn how your sales strategy, sales process and sales activity will have to become more dynamic, multi-channel and digitally driven, just like your customers.

All our online sales training programs and courses are research based, plus designed by sales champions, people who use the latest sales techniques to drive customer engagement. Your online sales training will be enriched by the sharing of their proven experience, industry tips and best practice advice.

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The Digital Sales Institute

Learn the Essential Sales Skills

As part of our Online Sales Training Programs, this Sales Skills Training course is ideal for new sales people starting their careers or for the more experienced salesperson wishing to refresh their core sales skills. The online sales skills training course will guide you on how to sell more effectively to existing customers plus how to generate new revenue opportunities at potential customers.

Free Sales Training Online Lesson

This online sales skills training course (as part of your all inclusive online sales training) has over 20 modules covering

  • Characteristics of Top Sales Performers
  • The Sales Habit Loop to Maximizing Time
  • Effective Organization & Planning
  • Account Planning and Profiling
  • Engagement Tactics and Themes
  • Understand The Buyer Whys to Decision Making
  • Building Value Propositions
  • Need Identification and Solutions
  • Building Credibility with Customers and Prospects
  • How to Nurture Relationships and Build Rapport with Clients
  • Preparing Sales Pitches and Presentations
  • How to Ask Discovery Questions That Work
  • Learn Active Listening for Buying Triggers
  • Master Multi-Channel Selling
  • Creating Cold Calling, Email and Sales Scripts
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The Digital Sales Institute

Sales Skills Training Overview

Our sales skills training will show you that a “lead-with product” sales model just won’t cut it with savvy customers in the digitally influenced buyers journey.

To be a successful salespeople, you MUST create value for your customers and prospects through the way you sell.

When you boil selling down to its core parts, its about Conversations and Commitments.

Modern salespeople need to deeply understand the customer’s purchase journey and identify the most significant customer challenge at each buying stage to have effective conversations and to gain commitments to progress.

Learn how today’s best salespeople help customers consider not just what to buy but how. Our sales skills training will teach you how to avoid focusing on getting customers to buy from you and instead concentrate on how your customers make purchase decisions.

We teach you how to engage your customers or prospects in conversations about their current beliefs and then give you the sales tools to break down their current mental model, show them how it’s flawed or incomplete. Sales skills that allows you to articulate in clear terms why a move the customer deems to be too costly or too painful is actually less costly or painful than their current position.

With our sales skills training as part of your low cost Online Sales Training Programs, you can maximize your sales potential in just a few hours. So if you are starting out in sales or seeking to enrich your knowledge of modern selling techniques, then effective sales skills is something you definitely need to master.

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Comprehensive Online Sales Training

As part of our Online Sales Training Programs, this sales skills training course is a comprehensive sales training course that covers all the major sales topics: from planning, account and customer profiling, how to engage a customer or prospect, overcoming obstacles and objections, how match solutions to pain points and closing sales that avoids the lowest price trap.


The course provides sales videos, slides, quizzes, PDF downloads, templates, real life examples, plus tips and tricks that work alongside giving practical sales tools you can use right away to improve sales performance.

Who will benefit from the sales skills training course?

  • Salespeople working in sales looking to boost results
  • Anyone who needs to learn the core sales skills and techniques
  • Anyone who has to deal with customers on the phone or in person