• This sales strategy example can also act as a template to document your sales plans and goals. Developing a robust sales strategy, one that can be implemented and measured is a vital cog in every company’s growth plans. Regardless of the service or product, business…

  • What is selling and the definition of selling is a question is a valid question often asked by newer people to the profession. Selling involves many different activities and actions which depend on the customers situation and where in the sales journey you are at….

  • sales-process-steps

    Mapping out the sales process steps is secondary to knowing what a sales process is, when it comes to acquiring, developing and maintaining customers. In the digitally influenced sales process, the goal is no longer so focused so much on giving pitches and pricing, but…

  • Companies are developing digital selling strategies to align themselves to the rapidly changing face of “the buyers journey”. A digital selling strategy goes way beyond the use of tools or technology. The realization facing many leaders is that implementing digital selling strategies involves implementing a…

  • The definition of social selling is the process of engaging a defined audience, nurturing relationships and extending social reach via the social networks as part of the sales strategy.   In essence, social selling is training salespeople to leverage the benefits of social media for…

  • A sales strategy plan is your strategic approach to winning new customers plus developing and retaining existing customers. It also outlines in detail your sales goals and objectives for the period it covers including all the major marketing or sales tactics to be used. To…

  • If a business can outline their social selling meaning in relation to the overall sales process, they are ahead of the curve in becoming a social business. In other words, they see social selling and digital selling as an integral part of their sales strategy….

  • What is social selling and what part does it play in the social media influenced sales process are fundamental questions now being asked by sales leaders across the globe. They want to know if social selling can help to build relationships, extend a business’s social…

  • Future of B2B Sales B2B sales and the impact of social media, data, connectivity, and technology are bringing a step change in how companies sell. These changes will help companies take a giant step that will take them way beyond all the traditional selling tactics….

  • Social Selling Trends Discussing social selling trends may seem premature within the sales community as it is still quite new to many salespeople. However, the pace of innovation and disruption in the sales process is accelerating. As social media and the impact of digital channels become…