Companies are developing digital selling strategies to align themselves to the rapidly changing face of “the buyers journey”. A digital selling strategy goes way beyond the use of tools or technology. The realization facing many leaders is that implementing digital selling strategies involves implementing a…
The definition of social selling is the process of engaging a defined audience, nurturing relationships and extending social reach via the social networks as part of the sales strategy. In essence, social selling is training salespeople to leverage the benefits of social media for…
Does your Social Selling Index matter When we talk about social selling, one measure sales people and leaders talk about is the “social selling index”. During any social selling or digital selling training, it is a term mentioned frequently, in fact with companies who have…
